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Remarkable farmers and matcha out there that the world hasn't discovered yet.
We connect cafe owners with Japanese farmers who share the same belief in what goes in the cup.
We only work with farmers we've personally met and visited. Before any matcha reaches a cafe, we've stood on the land, learned the story, and built the trust.
No spot buying, no one-off orders. Every farmer relationship is designed to last — because consistency is what cafe owners need most.
You'll know exactly who grew your matcha, which region it came from, and how it was processed. That story is yours to share with your customers.
We don't just match supply with demand. We connect farmers and cafe owners who believe the same things — that what goes in the cup should have meaning.
“Hiroshi guided us through Kyoto and Sayama. We visited a farmer's home for a matcha tasting and even showed them how we make our lattes. The experience went far beyond what I expected, and I'm truly grateful.”
“Working with Hiroshi has been one of the most valuable relationships. He opened the door to matcha farmers in Japan we never could have reached on our own, guiding us not just to the highest-quality matcha, but to growers whose craft genuinely matches our standards. What sets Hiroshi apart is his dedication. He treats our pursuit of quality as if it were his own, and that care shows in every introduction he makes. We’re grateful for his partnership and the trust he’s helped us build at the source.”
“For our specialty coffee cafe, telling customers where our matcha comes from and who grows it really matters. We can do that thanks to Hiroshi's strong ties with the regions and the farmers. I'm looking forward to his continued support.”
“We use Kyoto-grown matcha at our café, and the quality is consistently exceptional — wonderfully traditional with a refined, clean flavour profile. Hiroshi takes the time to explain the origins and characteristics of each matcha in detail, which we’re able to share directly with our customers. Having hojicha available alongside the matcha has been a wonderful addition to our menu.”
“We traveled together through Kyoto, Ureshino, and Kagoshima. The shinkansen and car rides are great memories. Learning the roots of matcha was a priceless experience. We hope to keep connecting with farmers and share matcha across Seattle.”
“Visiting the farms deepened my understanding of how matcha is made, and I got to experience Japan along the way. Even back in the US, our regular meetings keep us connected. I hope to have their support with matcha for a long time.”
“Hiroshi guided me around the farms so I could learn how the matcha we handle is cultivated. Since it was during a family trip, I was also able to bring my family along, which made it a memorable experience for us all. Being able to see the local production firsthand is extremely helpful for explaining the product to customers and for branding purposes, so I highly recommend visiting!”
“I first connected with Hiroshi through email. From the beginning, he was responsive, professional, and guided me through the entire process step by step. Thanks to his support, I was able to successfully purchase and import high-quality matcha with confidence. One of the things I am most excited about is the opportunity to visit the farmers who actually produce the matcha through Hiroshi’s network. I look forward to continuing our partnership and working together in the future.”
Follow us for farm stories, matcha education, and behind-the-scenes moments from Japan.
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